One of the vibrant departments of St. Xavier's University, Kolkata starting in 2017, the Department of Mass Communication is the cornerstone of the Faculty of Arts and Social Studies. The department offers four-year (eight semesters) BA (Hons.) programme in Mass Communication in accordance with NEP 2020 and SEP 2023 and two-year (four semesters) MA programme in Mass Communication with two specializations (Marketing Communication and Digital Video Production). The department also started the Ph.D programme in 2019.
Faculty members of this department are well-versed in both theoretical and practical areas and adept at imparting proper training.
The department is equipped with a state-of-the-art production studio including advanced multi-camera set-up, teleprompter, high-tech sound lab and outdoor recording equipment. The postproduction lab is developed with high-end mac machines and updated software.
Classroom work is supplemented by internships, projects, presentations, research, and fieldworks. Each curriculum is designed to produce specialists who can design effective communication content and apply a variety of problem-solving techniques to achieve a broad range of real-world goals.
Vision and Mission Statements
Vision
- Inspired by the Ignatius charism of forming men and women for others, the Department of Mass Communication strives its level best to offer the young aspiring media professionals an interdisciplinary and dynamic milieu where they can develop comprehensive and critical awareness of diverse communication and media environments.
- To shape the future of news and media of the country as a whole.
- To promote and strive for developing a strong and independent free press.
- To provide fundamental journalistic values of accuracy, accountability and fairness among the budding journalists.
- To acknowledge and train students regarding the uses of digital and multimedia technologies in dynamic storytelling.
- To prepare students for success in modern exciting and innovative journalism landscape through hands on training and learning skills.
Mission
- To provide excellence in education on fundamental concepts, values, scopes and skills in journalism and mass communication.
- To generate awareness and understanding of ethical and legal implications of media studies.
- To imbibe social responsibility in preparing students for leadership rules in journalism.
- To encourage research related activities concerning diversified fields of media.
- To keep regular interaction with media industry and professional associations who understand as well apprehend the contemporary trends in media education and carry out adaptation of the same.
- To keep a vigil on feedback and guidance of students, parents and the alumni for overall improvement of the department.
